Jeep® Marks 85 Years of Legendary Heritage Led by Freedom, Adventure And Unmatched 4X4 Capability

• Jeep® celebrates 85 years of global leadership in freedom, adventure and authentic SUV capability
• From the legendary 1941 Willys to pioneering the SUV segment, Jeep continues
• Jeep has built one of the world's most passionate owner communities, united by a shared spirit of exploration and adventure
• In India, Jeep has played a defining role in elevating the premium SUV segment through iconic products such as the Compass, Meridian, Wrangler and Grand Cherokee
• As part of its 85th anniversary celebrations, Jeep is bringing the globally loved "Duck Duck Jeep" community movement to India, encouraging owners to celebrate and connect with fellow Jeep enthusiasts through small acts of kindness, celebrating community and camaraderie
• Special 85th Anniversary customer benefits available across sales, aftersales and merchandise platforms

Pune, July 15, 2026 – For 85 years, Jeep® has embodied freedom, capability and adventure, fortifying an enduring legacy that has inspired generations of explorers across the world. Since the debut of the original Willys in 1941, Jeep has evolved into one of the automotive industry's most iconic brands, creating a legacy built on resilience, innovation and an unwavering spirit of exploration. Over the past eight and a half decades, Jeep has consistently pushed boundaries and redefined capability. From the Willys Wagon, one of the first utility vehicles to feature four-wheel drive and all-steel construction, to the introduction of the Jeep Wagoneer that helped define the modern SUV segment, the brand has remained at the forefront of capability, innovation and adventure.

Today, Jeep vehicles are recognized and celebrated across the globe for their unmatched off-road prowess, distinctive design and adventurous spirit. The iconic seven-slot grille has become a universal symbol of freedom and possibility, representing a brand that empowers people to explore beyond the ordinary.

In India, Jeep has established itself as one of the most aspirational premium SUV brands since its return to the market in 2016. Through a portfolio that includes the Jeep Compass, Meridian, Wrangler and Grand Cherokee, the brand has inspired a growing community of customers who value authenticity, capability and the confidence to take on every journey with purpose.

Beyond its products, Jeep has cultivated a vibrant culture of adventure through customer engagement initiatives, experiential drives and owner communities, bringing together enthusiasts who share a passion for discovery and exploration.

Commenting on this milestone, Shailesh Hazela, CEO & Managing Director, Stellantis India, said: “In 1940s, Jeep set a benchmark of capability when it first introduced the world to the Willys. 85 years since, our SUVs continue to deliver world-class craftsmanship and premium on-road as well as off-road dynamics. With a growing community of Jeep enthusiasts, India continues to be an important market for Jeep. Further, supported by our manufacturing and export capabilities India has increasingly become a strategic part of Jeep’s global footprint.”

As part of its 85th anniversary celebrations, Jeep India has introduced the globally celebrated ‘Duck Duck Jeep’ movement to the Indian Jeep community. Born from a simple act of compassion and camaraderie among Jeep owners, Duck Duck Jeep encourages owners to place a rubber duck accompanied by a friendly note on another Jeep vehicle as a gesture of appreciation and a shared passion for adventure. What began as a spontaneous community initiative in 2020 has grown into a global phenomenon embraced by Jeep enthusiasts around the world, reflecting the strong bonds that unite Jeep owners wherever they are.

As Jeep looks toward the future, the brand remains committed to advancing innovation, sustainability and capability while staying true to the values that have defined it since 1941. Eighty-five years on, Jeep continues to inspire people around the world to embrace adventure, forge meaningful connections and create stories that last a lifetime. To commemorate this milestone, exciting offers are available through the month for our customers through the www.Jeep-india.com website and at all Jeep India dealerships.

Jeep 85th Anniversary brand package:

• Jeep Brand 85th Images
• Jeep Heritage Reel
• Jeep Heritage Running Footage
• Jeep Historical images

About Jeep Brand:

For nearly 85 years, Jeep has been a global leader in SUVs, delivering legendary off-road capability, advanced technology and exceptional versatility for those who seek fun and adventure. With a commitment to innovation, the Jeep brand offers a diverse lineup of vehicles powered by internal combustion engines, hybrid technology and allelectric drivetrains. Built on a heritage of freedom, adventure, authenticity and passion, Jeep continues to set the standard for rugged and refined vehicles designed to conquer it all.

In India, the Jeep vehicle line-up consists of the Wrangler, Compass, Meridian, and Grand Cherokee. India is the first country for the Jeep brand outside of North America to make 4 models locally and for exports to other right-hand drive markets around the world. The Jeep brand is part of the portfolio offered by leading global automaker and mobility provider Stellantis.

About the Caculo Group

A leading Goan business house with a legacy of more than 100 years, the Caculo Group has diverse interests and a long-standing presence in retail mobility. Guided by the vision of Total Quality Management and customer satisfaction, the Group continues to be a trusted name across the state.

For further information, contact: For more information, contact:

Khushboo Gupta | Head Corporate Communication & Public Relations – Stellantis India

E: Khushboo.gupta@stellantis.com

Suvro Banerjee | We. Communications

M: +91 8981821262 | E: suvrob@wecommunications.com